
Lead in the AI Era
A 4-week interactive learning sprint to demystify AI and drive innovation in your organization
Elements of AI for Business is a four-week, instructor-led online course designed to help executives and managers understand and apply AI in real business settings.
Developed by MinnaLearn and the University of Helsinki, creators of the world’s most popular AI course.
Why This Course
Designed for Business Leaders: No coding or prior tech knowledge needed – focuses on strategic insight and business value.
Hands-On and Practical: Work on a real AI project for your business throughout the course.
Live Expert Guidance: Join weekly live workshops led by an expert facilitator to discuss and apply concepts.
Small Cohort, Big Impact: Limited to 10 participants for intimate discussions and quality networking.
Certificate of Completion: Earn a certificate from University of Helsinki & MinnaLearn to showcase your AI expertise.
Proven Curriculum: Built on the acclaimed ‘Elements of AI’ syllabus – trusted by 1M+ learners globally
Who Should Attend
Executives and senior managers looking to drive AI initiatives”
Heads of departments (Operations, Marketing, HR, etc.) who want to improve processes with AI
Consultants and business advisors needing a solid grounding in AI to better serve clients
Entrepreneurs and business owners aiming to innovate with AI technologies
Corporate teams (4–10 members) who want to develop a shared understanding of AI
Flow that keeps you energized
Week 1: Foundations of AI – key topics like definition of AI, types of AI, examples in business.
Week 2: Machine Learning in Business – how ML works, data and algorithms, use cases like predictive analytics.
Week 3: AI Strategy and Ethics – adopting AI in an organization, ethical considerations, risk management. Participants present AI project plans
Week 4: Bringing AI to Your Organization – generative AI trends, participants test out AI projects, next steps.
It is all about Outcomes
Understand core AI concepts (machine learning, neural networks) and their business relevance.
Identify opportunities in your business where AI could drive value.
Gain familiarity with AI tools and how to evaluate them.
Develop an actionable AI initiative proposal by course end.
Learn to communicate about AI projects with technical teams and stakeholders.

Course Format & Schedule
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4 weeks - Contact us for the next open cohort start date or to book a dedicated cohort
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5-6 hours per week (including 1 live session per week)
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Three live workshops of 2.5 hours each, scheduled for weekdays based on wishes by the cohort attendees
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2-3 hours/week of self-study on our e-learning platform
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100% online – join from anywhere
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4 to 10 participants
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Live sessions led by experienced facilitators (trained by MinnaLearn). Materials provided via our online platform
Pricing and Registration
Course Fee: 3,600 AED per participant (980 USD) - (VAT excluded)
Group bookings: Minimum 4 participants required to run a new cohort. We can arrange private cohorts for your organization on requested dates.”
Maximum 10 participants per cohort to ensure quality interaction.